• Corporate Profile
    • Mission Statement
    • Board of Directors
    • Committee Composition
    • Corporate Governance
  • About Us
  • Our Business
    • Acorn Digital Services
    • Acorn Sourcing
    • Acorn Products
  • Investors
    • Press Releases
    • SEC Filings
    • Stock Price & Chart
    • Webcasts and Presentations
    • Financial Reports
    • Management
    • Investor FAQ
    • Annual General Meeting
  • Careers
  • Contact Us
    • IR Contacts
  • Shop Now
  • Corporate Profile
    • Mission Statement
    • Board of Directors
    • Committee Composition
    • Corporate Governance
  • About Us
  • Our Business
    • Acorn Digital Services
    • Acorn Sourcing
    • Acorn Products
  • Investors
    • Press Releases
    • SEC Filings
    • Stock Price & Chart
    • Webcasts and Presentations
    • Financial Reports
    • Management
    • Investor FAQ
    • Annual General Meeting
  • Careers
  • Contact Us
    • IR Contacts
  • Shop Now
Posted on June 25, 2019 at 4:44 pm

Acorn International Establishes Acorn Digital Services

  • Social Media and Digital Services Agency under Acorn International to Target Broader Range of Brands Seeking to Maximize Their Business in China

SHANGHAI, China, June 25, 2019 – Acorn International, Inc. (NYSE: ATV) (“Acorn” or the “Company”), a leading marketing and branding company in China, today announced that it has consolidated under Acorn Digital Services the following business units: Acorn Entertainment (“AE”) and Acorn Streaming, which are Acorn’s social media management business and digital content business, respectively, as well as A-KOL (standing for “Acorn Key Opinion Leader), which facilitates the development of local China influencers with the objective to optimize their ability to convert Acorn’s content into product sales.

Acorn International’s business model combines social media management, content creation and sales of its own as well as third-party brands through e-commerce. The establishment of Acorn Digital Services over Acorn Entertainment, Acorn Streaming, and A-KOL consolidates Acorn’s digital agency business under one unit.

Mr. Jacob A. Fisch, Acorn’s President and CEO noted: “Acorn’s business is and has always been about incubating promising new brands in a low risk manner. Acorn Digital Services is structured to allow us to incubate these brands while getting paid as we go as a third-party service provider.”

In regard to the overall business model, Mr. Fisch noted further: “Social commerce is at the intersection of social media, content creation and e-commerce, allowing brands of all sizes to increase conversion rates by leveraging their social media reach. Brands that are embracing this rapidly evolving trend in China are getting a head start on the competition and positioning themselves for success. We believe Acorn Digital Services’ expanded focus will result in greater visibility and higher conversion rates for Acorn and our clients in China.”

About Acorn International, Inc.

Acorn International is a leading marketing and branding company in China, leveraging a twenty-year direct marketing history to monetize brand IP, content creation and distribution, and product sales, through digital media in China. For more information visit www.acorninternationalgroup.com.

Safe Harbor Statement                     

This news release contains forward-looking statements. These statements constitute “forward-looking” statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “anticipates,” “believes,” “estimates,” “expects,” “future,” “going forward,” “intends,” “outlook,” “plans,” “target,” “will,” “potential,” and similar statements. Such statements are based on management’s current expectations and current market and operating conditions, and relate to events that involve known or unknown risks, uncertainties, and other factors, all of which are difficult to predict and many of which are beyond the Company’s control, which may cause the Company’s actual results, performance, or achievements to differ materially from those in the forward-looking statements. Further information regarding these and other risks, uncertainties, or factors is included in the Company’s filings with the U.S. Securities and Exchange Commission. The Company does not undertake any obligation to update any forward-looking statement as a result of new information, future events, or otherwise, except as required by law.

 

Investor Contact:
Compass Investor Relations
Elaine Ketchmere, CFA
Phone: +1-310-528-3031
Email: Eketchmere@compass-ir.com

Share
About the Author
Elaine

Recent Posts
  • Acorn International Enters into Definitive Merger Agreement for Going Private Transaction
  • Acorn International Reports Second Quarter 2020 Financial Results
  • Acorn International Terminates Share Repurchase Plan
  • Acorn International Files 2019 Annual Report on Form 20-F
  • Acorn International Announces US$2.5 Million Share Repurchase Plan
Acorn International, Inc.

Acorn International is a leading marketing and branding company in China, leveraging a twenty-year direct marketing history to monetize brand IP, content creation and distribution, and product sales, through digital media in China. Previously the leading TV infomercial company in China, Acorn today has three divisions support its growth: 1) Products Division, 2) Digital Services Division, 3) Sourcing Division.

In the Products Division, Acorn sells products primarily through e-commerce channels in China, as well as through offline distribution and outbound marketing.
In the Digital Services Division, Acorn brings the best Western celebrity/ influencers and brands to China, representing their in-country digital presence and e-commerce.
In the Sourcing Division, Acorn has a track record of managing hundreds of factories and supply chains, selecting and developing products and building brands into top sellers and household names.

More Info
  • Board of Directors
  • IR Contact
  • Investor FAQs
  • Financial Reports
  • Privacy Policy

© Copyrights 2015 by Acorn. All rights reserved.  沪 ICP 备 05041682 号 -1 亮照备案

  • Board of Directors
  • IR Contact
  • Investor FAQs
  • Financial Reports
  • Privacy Policy
  • Corporate Profile
    • Mission Statement
    • Board of Directors
    • Committee Composition
    • Corporate Governance
  • About Us
  • Our Business
    • Acorn Digital Services
    • Acorn Sourcing
    • Acorn Products
  • Investors
    • Press Releases
    • SEC Filings
    • Stock Price & Chart
    • Webcasts and Presentations
    • Financial Reports
    • Management
    • Investor FAQ
    • Annual General Meeting
  • Careers
  • Contact Us
    • IR Contacts
  • Shop Now